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Email Responsibly. Taking a closer look at the world of email marketing
Thinking of including unusual discounts in emails? It might be best to keep it simple If you’ve been keeping a close eye on email offer and subject line trends over the last year, you may have noticed...
View ArticleFive ways to ramp up your holiday sales
With the holidays approaching, there’s no time like the present to think about how to market your business to new and existing customers. Ready to ramp up your sales? Try these five quick tips for...
View ArticleThree Ways to Give Your Marketing a Facelift
It’s easy to get into a marketing rut from time to time. You keep sending the same types of emails to the same list, and you keep getting the same result: lackluster sales. What gives? It’s time to...
View ArticleSmall Business Saturday – Part VI
Engage Your Existing Customers With The Ease Of Email Differentiate your marketing for Small Business Saturday and the upcoming holiday season. Understand that as the holiday shopping season goes full...
View ArticleSmall Business Saturday – Part VII
Build a Small Business Saturday campaign. Make the most of Small Business Saturday by creating a multichannel marketing campaign plan now. Here are some things to consider as you build out your own...
View ArticleSmall Business Saturday – Part X
Keep the Momentum Going! Like its Black Friday and Cyber Monday predecessors, Small Business Saturday is the kickoff to the holiday shopping season. As you prepare for Small Business Saturday, keep in...
View ArticleBoost Your Holiday Bottom Line With Email Marketing
We’re in the home stretch now just before the holidays, but it’s not too late to get an extra push out of your marketing. Those final few emails can make or break your holiday sales, so don’t overlook...
View ArticleTake a Few Minutes Each Day to Plan for the Future
Entrepreneurs have to wear many hats when a business is just starting. Many things need to be delegated to others in order for the business to run smoothly and there are a few things that you must do...
View Article5 Tips to Improve Your Marketing Mix
It’s not about one marketing piece, it’s about the whole thing. To be effective, your business needs a presence both offline and online. It needs to use print and digital marketing tools. It needs both...
View ArticleAccess a World Of Insights For Small Businesses
We regularily publish white papers, tip books, interviews with small business experts and research on industry-relevant topics and issues you may find useful for your business. Be sure to visit our...
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